Effective In Store Digital Incentives



Mobile app for Android and Apple phones

CouponPro lets product manufacturers provide shoppers with individually targeted customized incentives while they shop!


About Us

Insight Market Data is a start-up company dedicated to improving the efficacy and value of coupons and marketing data through the delivery of incentives to consumers’ smart phones via the patented CouponPro system. Insight Market Data has assembled a team of entrepreneurs and strategic partners who are dedicated to achieving this mission.

Jim Wilson

Founder and CTO

25 years of experience in systems architecture, programming, and B2B integration having worked with Schwab, E&Y, and other Fortune 500 companies.

Thom Ruhe

Board Advisor

President and CEO at NC IDEA and former VP of Entrepreneurship at Ewing Marion Kauffman Foundation. Past founding Chief Marketing Officer for JumpStart Inc. venture capital fund.

Paul Mills, PhD

Lead Data Analyst

An expert in shopper behavior and motivation, with a PhD in Marketing and a Masters in Economics focused on modeling, price theory, and behavioral economics.

César Zamudio, PhD


Ph.D., Management Science (Marketing) and an expert in personal branding, social networks, new product development, and coupons in mobile marketing.

Teresa Crane

Lead Web and App Developer

IT Professional with 20 years of experience spanning software development, cloud infrastructure, and business analysis.

Maximus “Max” Crainum

Zen Master, Spiritual Leader

Meditation expert with 63 (equivalent) years of relaxation therapy and transitive interval energy practice.


Contact IMD for more information or to inquire about investment opportunities

Akron, Ohio, US